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specutator

01/26/15 1:45 PM

#58627 RE: Pres46 #58626

Bevnet thinks the visual leaves a bit to be desired

"The visual" meaning the clutter on the label and the fact that they don't emphasize that they are an Organic product:

As far as the label and branding, Harvest Soul has slammed the front label with a ton of copy to the point where the product looks visually undesirable. In our opinion, the company should make the text smaller and simplify the messaging such that there’s room to give the brand more prominent placement than it currently has. Lastly, placing mention of the brand's organic certification (which was obtained in December 2014) would certainly help this product. Overall, we like the approach and the execution of the liquid, but the visuals leave something to be desired.