excerpt/ GoPro has a downside, and I saw it clearly at CES: GoPro's products aren't protected by extensive intellectual property.
GoPro’s camera isn’t even made by GoPro. It's made by Ambarella (NASDAQ: AMBA), and Ambarella can not only sell the same tech to anyone else, it does. A company called E-Prance uses the Ambarella camera to make an automobile dashboard camera.
Competitors are showing up in force.
Which brings me to what I saw at CES last week -- a plethora of wearable cameras from other companies eager to enter GoPro's market. There were models displayed by companies you've never heard of and ones by giants you have, like Sony, Panasonic and Hewlett-Packard. Video quality and frame rates are excellent. There are even wearable cameras with 360-degree recording capabilities -- in 4K HD video.