Replies to post #211035 on Minerco Inc (MINE)

[thedeafinvestor]

They seem to be doing the stock side of MINE. All PR has been done by them.
Maybe the website too?

[KULiquidGold]

IMO Spellcom and ASM cross over into some of the same space, but also have differences.

Spellcom PR

Minerco, Level 5 Tap Spelling Communications as Public Relations Agency of Record

HOUSTON, TX--(Marketwired - Jul 10, 2014) - Level 5 Beverage Company, Inc., a subsidiary of Minerco Resources, Inc. (OTCQB: MINE), has selected Spelling Communications as its public relations agency to support the upcoming market introduction of Level 5's new line of "good-for-you" consumer products, including its lightly sparkling, naturally flavored, vitamin enhanced offering, VitaminFIZZ(R). The decision was made after an extensive review of numerous highly regarded public relations agencies, with Spelling Communications prevailing due to its proven capabilities in strategic thinking and high impact media relations.

"Level 5 is focused on leading the "good-for-you" consumer marketplace and Spelling Communications will be an integral partner in our mission," said V. Scott Vanis, Minerco's Chairman. "We are on the fast track for growth as the bi-coastal launch of VitaminFIZZ(R) quickly approaches. We look forward to working with an experienced and savvy organization like Spelling during this first roll-out and many others to follow. Spelling is a world class addition to our world class team."

Spelling Communications will begin working immediately with Level 5 and its strategic partner, Power Brands, to develop a vertical and consumer public relations plan to support the launch of VitaminFIZZ(R) scheduled later this summer. The launch will initially target the New York and California markets and will include a wide range of promotional activities, including public relations, advertising, in-store sampling and hosted events. Spelling will also assist to promote the ongoing introduction of other new consumer products from Level 5 including Vitamin Creamer(R) with Coffee Boost(TM) and The Herbal Collection(TM).

"It's a great opportunity for us to partner with a company that's poised for such great success in the marketplace," said Spelling Communications' CEO, Dan Spelling. "Level 5's product line is addressing the most contemporary tastes and preferences of consumers today, which makes our job very exciting."
http://www.minercoresources.com/news.php?p=61


ASM PR
Minerco/Level 5 Beverage Partner with Advantage Sales and Marketing
December 10, 2014, Categories: VitaminFIZZ, Minerco,

Level 5 Beverage Company, Inc., a subsidiary of Minerco Resources, Inc. (OTC: MINE), announced today that Advantage Sales and Marketing (ASM) will be the official broker for VitaminFIZZ, the lightly sparkling, vitamin-enhanced beverage.

ASM will take the lead in aggressively placing VitaminFIZZ in key chain and independent accounts, initially in the Southwest region. In addition, ASM will assist in promotion, marketing and advertising planning and execution through ASM’s network of in-store partners and in-house experts. Other comprehensive services provided by ASM will include, but are not limited to; strategic business planning, administrative support and nationwide / international expansion.

“We are extremely pleased and excited to begin this new partnership with ASM. We are initially testing the relationship in Southern California but fully expect to expand the relationship, both geographically and in scope, in the very near future,” said V. Scott Vanis, Minerco's Chairman and CEO. “With over 38,000 associates generating over $65 billion in retail sales, ASM has the strength and scale to engage in powerful strategic relationships with major national retailers and distributors on our behalf. We are certain that ASM’s leverage in the marketplace will catapult us to our goal of making VitaminFIZZ a household name in 2015.”

ASM is the nation’s leading sales and marketing agency with unmatched capabilities and a history of building strategic, customizable, and insight-driven solutions that maximize efficiency and results. As the only sales agency with an in-house, full-service marketing and promotions agency, ASM is capable of offering customized retail models, including syndicated, dedicated, and hybrid, approaches to meet the need of any brand. ASM reaches over 750 convenience store chain retailers and wholesalers and extends distribution to more than 150,000 stores. These relationships include partnerships with Walgreens, Walmart, CVS, Rite-Aid and countless more. ASM’s long list of high profile clientele includes Del Monte, Mars, Pepsico, Sargento, Smuckers and Unilever.

“The opportunity to work with such a large and prestigious company as ASM is extremely rare for a young beverage company,” said Darin Ezra, Director of Level 5 and CEO of PowerBrands. “VitaminFIZZ is in an unusually strong position. We are looking forward to building a successful business relationship with ASM as we rapidly expand VitaminFIZZ.”

As consumer tastes continue to evolve, VitaminFIZZ® is setting the pace for the sparkling water category and is the latest example of progressive new trends in the beverage market. VitaminFIZZ® is a healthy and refreshing new alternative to heavily sweetened carbonated soft drinks, targeting all people who are weight and health conscious.
http://www.minercoresources.com/news.php?p=102

[Doc Holiday]

taking are money