Was This the coming "news" speculated about last week?
Now one final attempt to draw some attention to it or raise it's perceived level of importance.
I think we got our answer w/r to the rumor mongering of last week on "good news coming".
It Can't be trusted.
That PR was a embarrassingly thin. I Almost felt shame for the CEO who would put out something that had so many gaping holes in it.
It's good to see the market wasn't buying it either. It didn't move the needle.
I have to wonder if he simply felt desperate to "release" something. Everyone knows DECN's future isn't built on internet sales. Internet sales have been around long enuff to tell us that the vast majority have CHOSEN to pick up their supplies at Brick and mortar vs order them over the web.
How about reporting back to us on how those commercials that they ran on TV worked? I'm sure they tracked their effectiveness.
Were they a complete waste of time and money,or was there a ROI?
I thought that little diddy was going to be on the TV every month? It was going to get Into the "heads" of every single diabetic consumer?
So the TV ads are done? (And apparently failed????) Now they want to "try" something else? Something more "hip"?
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