I agree with you on this one. Becoming a real company and profitable is going to take way more than just drinks on the shelves. Yes that's a big part of it but what's also important is reputation, image, and the entire political side of the business. When drinks are on the shelves, you are going to want big investors with serious cash. Everything you do that leads up to that day will be scrutinized by those potential big investors. That video makes me think twice about my investment. I won't pull out but I will keep a close eye to see what APRU CEOs put out on the web. Focus on your drinks, focus on your investors, and focus on your image. Get it together APRU.
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