we have written and spoken much about the Q4 (mobile app, quarterly results etc) presentation October 28 is the Q3 (June-July-Aug) took months to have patience, I will wait November and December are to be moved, safe, dial this post
just IMHO: 1. To prevent Hostile Takeover, (see Article Two- 1m series A Super Voting Preferred Stock)
2. Merger&Acquisition, Possible amazon Merger, Acquisition Currently, Amazon has integrated into the BABL site; thousands of listings instigated directly from amazon.com into http://www.buildablock.com/buyer/?search=amazon It has already been established that Amazon is seeking to purchase a company the can do Group buying / pricing, etc. And, BABL fits the bill via BABL's Unique Shopping Platform that allows buyers to negotiate deals directly with merchants
3. Spin-Offs, Unlock shareholder value, which the spin-off can do as an independent entity. Grow faster, which a spin-off can do outside the parent company Grow in new dimensions from the parent company.
4. Securing private equity funding via Angel Finance
I have few e-comers stores and I can tell you how the things works: A excellent rule of thumb is that you ought to count on to receive five occasions gross profits (in other terms, sales) for the amount you spend for promotion; if spend $10,000 for promotion, you really should count on to get $50,000 in new product sales.
IMO advertising/marketing campaign will begin After the first milestone is met, and Mobile App and deployment of software system which facilitates identifying and purchasing retail products and services are in place.
Just remember LivingSocial sells over $20 million worth of Amazon gift cards in one day after amazons 175m investment Amazon promoted the deal in emails to its customers and LivingSocial sold 1.4 million vouchers in one day by gaining lots of new subscribers there is every reason to expect the same can happen with $$$BABL