I completely agree with you. Especially for the average investor going to the website. Fortunately, Google scans every page on the site. So as long as they continue to post fresh, keyword-rich content that is relevant to topics like Ebola, disinfection, DWOB, etc., we should begin coming up in search results.
Unfortunately, our www.alexa.com ranking is 3.2 million which is really bad... And our top 5 keywords are medizone (96%), bed bugs, inc, ozone hospital, and hospital disinfectant products. Which means there are 3.1 million websites that are visited more often and that 96% of the time the only way people are finding the site is when they include the word medizone in the search.
By writing content like daily blogs, adding links to pertinent articles, etc., medizone will continue to increase its page rank and show up in more searches related to hot topics. My guess is that they don't have anyone running Google Analytics to work on trying to improve. It's time for them to do some "growth-hacking" to build the reputation and brand.
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