Well I'm going to stick myself out on a limb here.
The relationship between Gander.tv and Awesomeness TV has never been defined. Why would Awesomeness grant access to Cameron and Nash two stars they have exclusive rights to?
The only explanation my feeble mind can come up with Awesomeness is wholly own by the Disney corporation. The Disney corp would like to enter the live event streaming market but does not have the technology that would scale to the world wide demand they would generate.
The quickest time to market would be to acquire a company that does have that technology, but you need to test it first to be sure. Hmmm, how do you do that? Why not lend them a couple of stars that are sure to draw hundreds of thousands of simultaneous viewers and watch the results?
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