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brigar6

09/02/14 2:49 PM

#5992 RE: Luxeguy #5991

Similar to the trust we put into them with the hangover shot, or is that called a 3yr soft launch?
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Investorhm

09/02/14 3:48 PM

#5999 RE: Luxeguy #5991

Lux,
I am a huge supporter of the company and the product. It’s no secret that I am an investor. I see huge potential in the market place for this product and I have done countless hours of DD on this company. I put extensive hours in calculating sales potential of the products and I believe this is a winner.

However, you are missing something from the investor side of things. Clearly you have stated you’re not a savvy investor which is fine.

A company should not keep its shareholders in the dark. No one is asking for daily updates/news. What we are expecting from the management team is to protect and be good stewards of our investment. To have some accountability to the shareholders. It’s common practice for companies to give forward guidance regarding future business to build value in the investment, and as of late we are not receiving any guidance as to what we can expect in the future. The last 10Q shed no light whatsoever on any new developments within the company, no surprises good or bad.

HJOE should be promoting its stock as an investment opportunity and adding value to shareholders. This is part of being a publicly traded company. I believe in the long term value of this company as do many who are invested. Those of us who are regular posters on this board are not trading this stock daily. I am certain most of us are in for the longer term investment however; watching or investment in this downward trend at the moment followed by silence from management is unsettling.

HJOE shed light at the beginning of the “soft launch” by sharing that they produced 6000 cases. This was a nice bit of news. We are about 5-6 weeks in, many of us are wondering how many more cases have been produced? Have anymore been produced? or have they only produced 6000 cases for testing only purposes? This is very relevant to our investment.

It’s not about what stores we are in or counters the product is on. Are they taking reorders? Are reorders steady? How many cases have been shipped? This type of information will add value to this investment. Showing pictures of product on a shelf in a new store as exciting as this information is doesn’t really give any clarification to how the business operation is progressing.

HJOE management should do everything in their power to protect shareholder value and add value whenever possible. The dilution from the loans is what it is and with positive sales, capital investment and forward progress will outweigh this dilution however, the silence and lack of news released on the news wire is a mistake.
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james885

09/02/14 6:08 PM

#6004 RE: Luxeguy #5991

Lux

You seem to be missing the point. The products may be selling good but near term dilution looks bad. Just at a glance there are 4 notes from March which become convertible over the next few weeks. Together they total around $130,000. With the closing bid price ( unless there's a lower one ) Adler will get their conversion shares at $0.0063. Depending on when the other notes convert they could now all get shares at the same price ( due to the language in those notes ). That's a potential of over 20,000,000 shares added to the float over just a few week period. That's only if the stock doesn't go lower which would mean even more shares.