Chuck,
I was borne in 69- love that year as well... Also make me an old timer...
Imagine a world where someone told you about the opportunity to invest in a company that had NO revenue streams, but it would put eyeballs on a screen for over an hour, tough for us old farts that had to get up and change the channel. Now imagine that they could place products in the background, which the talent could subtly reference from time to time.
"Sticky" is the advertisers wet dream. How long can you keep eyes on the screen(no more remote controls to change channels when the 2 minutes of commercials interrupt). Plus the advertisers have banners pitching the product simultaneously. When you add the revenue stream based on subs and eventually "exclusivity"...
This could be a VERY disruptive technology for not only music, but TV as well.
Go Hawks