These are really high potential opportunities, as the CEO has used often as his tag line "Glassware makes obsolescence a thing of the past", or something like that.
So to quickly and efficiently capture the opportunities that end of support for Windows XP and now Server 2003 present, who should the Sphere team be calling?
Right now they are in "react" mode to the calls they are receiving, and are prioritizing them based on the size of the prize. At what point do they start being proactive and strategically go after the best partner to help them capture these opportunities?