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08/02/14 9:39 AM

#172869 RE: lobodons #172865

$MINE from the Conference Call Transcript concerning your question.
http://investorshub.advfn.com/boards/read_msg.aspx?message_id=101589696

Now another topic that has come up a lot and everybody wants to know about, our newest brand, The Herbal Collection. Everybody wants to know about The Herbal Collection brand. People—shareholders, consumers, all the above—people tend to either love it or hate it. Let me say we are first and foremost a traditional beverage Company. However, that does not mean that we have to be conservative to the point of ignoring an opportunity, and maybe a really great opportunity. With The Herbal Collection, an upcoming partnership with the Colorado-based Company, we've positioned ourselves to take advantage, even profit from, and then excel with a less- traditional, less-conservative product or group of products or line of products that all have huge upside potential. While we all wait for the Federal government to green light this industry, we will let a private Colorado Company, our partner, take the lead.

But we do not plan to be left in the dust or in a proverbial cloud of smoke on this particular line or product or issue. We will continue to hold this line, the partnership, and the grand plan close to the vest, like we always do. We need to finalize these arrangements with our private, strategically placed partner. The due diligence is in on the partner and the brand, and let me say it's impressive. It's going to be hard to hold this one back, but you know how Minerco and I like to hold things back and make sure that all of our ducks are in a row before we go ahead and shout it to the world. But let me tell you, 10-plus products and counting, and I've even heard a few things, and the due diligence checks out, about a few patents within this Company and partnerships, so just let me say “Wow”. I promise you'll want to stay tuned for these updates from the Rockies. We're strategically positioned with The Herbal Collection.