There is an email list of 50,000 customers that Danny regularly uses for advertising and promos. It may be more now. It is a successful campaign that happens regularly, as you can see some of the promos are copied to the board. In the future it may also include all the websites.
You obviously know, There is a Viva Vuva storefront now. Lot's of eyes see it everyday, the name and the web address right on the sign.
Things are being done and you are stuck on the commercial, which should be(if it isn't already) being played in the store on tv's.
I do think eventually the commercial will get airtime.
News 
Market Data 
Discover 
