Why does everyone keep using "coy" It is not the abbreviation for company. But one of the definitions (#3) for coy does match the company to a T "tee" :
coy (k??)
adj. coy•er, coy•est. 1. artfully or affectedly shy or reserved; coquettish. 2. shy; modest. 3. reluctant to reveal one's plans 4. Obs. quiet; reserved.