It was a one hour test event. When a new venue is added to the site there is always a test event. When the test event was finished the link was removed. I'm sure we won't see anything else until the relationship between parties is announced via PR. This is a major development and we are probably lucky that we even got a sneak preview... My thought is that they prob didn't want us to know about this yet but a few of us got lucky and stumbled upon the test
When this gets PRd we will see a massive infusion of new visitors and a powerful push in out social media standing.