Personally, I don't see how it could be considered "true" that the NP-1 is "the first 4K streaming media player", when NanoTech themselves have PREVIOUS 4K streaming media players they've manufactured, and that's why I'll never be hired for a marketing job. There's always been a rift between technically oriented people, and sales people. They just don't see things the same way, or have the same motivating factors.