They stated that the last product, concept to manufacturing was 3 months if I remember right (Kanakik). Kanakik and Canna Rush in the chews are very similar products. A similar time frame should be reasonable. With those numbers in mind we should be getting close to seeing something soon. Not to mention that they have to pay a fee if the Apple Rush line isn't up and running soon, so IMO I would expect that we see an update soon.
APRU is in good hands IMO :)
P.S.
I'm not in any way trying to bring down the price of LVVV with these statements.