Replies to post #118970 on TheDirectory.com Inc (SEEK)

[bobba loo]

alexa isnt always right

[Milesblue42]

Radio Ads taped shortly...now its July? WOW


This is what Scott said May 14th 2014 http://www.marketwatch.com/story/thedirectorycom-completes-first-ever-television-commercial-launches-national-advertising-campaign-2014-05-14

press release

May 14, 2014, 6:12 a.m. EDT
TheDirectory.com Completes First Ever Television Commercial; Launches National Advertising Campaign



We're producing companion 15 and 30 second radio spots that will run on SiriusXM radio as well beginning in June. Collectively this initial advertising campaign will introduce www.TheDirectory.com to nearly 30 million listeners and households across America."

This is what the CEO said today about Radio Ads http://www.marketwatch.com/story/initial-results-confirm-successful-start-to-thedirectorycoms-first-ever-national-television-branding-campaign-2014-06-30

press release

June 30, 2014, 9:09 a.m. EDT
Initial Results Confirm Successful Start to TheDirectory.com's First Ever National Television Branding Campaign


Additionally, our radio commercial will be taped shortly by an on air personality in a major US radio market allowing us to expand the campaign to satellite radio via Sirius XM. "

Shouldn't the Radio Ads have been taped already? :(

[Rohizzle4Shizzle]

The Alexa rating is not a good indicator of site traffic increases as it fails to incorporate a number of other factors from a digital landscape perspective (mobile traffic, social mentions/shares, email views etc.).....with that being said, if you look again at the Alexa rating page for TheDirectory.com when you scroll down to see all the stats, you'll that the indicators that MATTER have actually increased in the past week (daily page views per visitor has increased 10%, search traffic has increased 203%, and the number of outbound links has increased to 64)

The campaign IS having a positive impact on new people looking at the site, as well as current users visiting the site for longer, and will only continue to improve as impressions in other markets increase.

A much better gauge of site traffic would be through SEO Moz, Compete.com, or even Google analytics.

Just my small input.........Go SEEK!