Yep. He is the "sales" guy and I think the main person that can really bring this product/technology to market and make things happen. The technology is there and you have genius DR's/Surgeons on the back end with product development but you really need someone that can relay that message and make it happen. I believe he is our Ace in the Hole. There are engineers/DR's/specialists/Techies that are experts when it comes to the details/technology but they can't sell a damn thing to save their lives. Titan will need a strong sales force when the product is completed and this is our guy.