Why should the MJ affiliation scare people away? In order to win over more clients, MYEC will have to flex a little and show what it can do for both its partners and their consumers. Simply adding another payment option at the store may not generate too much interest by consumers and if they don't use it then processing revenues will not grow. MYEC has said many times they are aggressively seeking ways to grow revenue and if they are the only way for consumers to pay in the MJ industry, then consumers and businesses will be forced to see it. MJ may not be the industry MYEC is in but its definitely a door that needs to be opened so MYEC can benefit from the exposure to consumers. Just my thoughts.