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04/30/14 4:47 AM

#139198 RE: UrWHThurtZ #139130

$MINE Valuation using 100K locations and all 16 SKU's.
11. Manufacturers Suggested Retail Price $1.29 - $1.99 - $2.49
Retailer Cost $0.90 ($21.60 / Case)
Retailer Margin 30 – 55%
Distributor Cost $0.45 ($10.80 / Case)
Distributor Margin 50%

http://www.slideshare.net/PowerBrands/vitamin-fizz-introduction1

1 Bottle/SKU/Day
$1.99 x 16 SKU's x 100K stores/day = $3,184,000/day
$1,162,160,000 Annualized / 2,157,140,128 OS = .5388/Share Gross

584,000,000 Bottles Total at .64/Bottle Net = $373,760,000 Net Annualized / 2,157,140,128 OS = .1733/Share
.1733/Share x 8.5 P.E. = $1.47/Share Net Value

Any value using more than 1 bottle/SKU/Day average can exponentially change Valuation or adding another SKU.