Replies to post #103644 on TheDirectory.com Inc (SEEK)

[BurntNAlive]

They bet that the stock would go down and short the stock and they make money that way. When they buy to cover they own the stock and when the stock rises they make money again. So they win both ways. However, if they fail in their bet they lose and have to cover at higher price. Short will hurt pps of a stock like they did for SEEK. So they can hurt PPS temporarily but if the company's growth is fine and the stock start going up the shorts will be out of the shorting game