You said "seminal" DRINK! LOL.
I will add a key component. Our own embedded simple social network.
If the big boys are not smart enough to buy this company out before it hits hundreds of millions of views per month, then they will pay. The ability to leverage all those "Eyes" and content in conjunction with real world bricks and mortar social scene is game changing, IMO.
Think for one second, it's a little deep, but worth the effort.
IF, Gander.tv gets to hundreds of millions of viewers, then...
Eyes on the Go will be able to start its own "Must Have" online/mobile social network.
Not buying this company now puts the big boys at risk of losing social media market share later.
AXCG!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!