STATESVILLE, N.C., March 28, 2014 /PRNewswire/ -- Bebida Beverage Company (BBDA), (BeBevCo), a developer, manufacturer and marketer of relaxation and energy products, announced today that the company has been the subject of a series of headliners that have kept the Statesville, North Carolina-based team in the spotlight.
On Monday, BeBevCo announced its subsidiary, Relaxation Solutions, Inc. (RSI), which will be producing and marketing Relaxation Ice Cream has signed powerhouse icons, Cheech and Chong, utilizing their classic movie," Cheech & Chong's Nice Dreams" for a branding opportunity never before witnessed in this market space.
Immediately after this announcement, the media inquiries began to come in, not only regarding Cheech and Chong's Nice Dreams Relaxation Ice Cream, but also for BeBevCo's flagship product, KOMA Unwind relaxation drink.
On Tuesday, company officials from BeBevCo, including CEO Brian Weber, took part in an exclusive interview with FOX Carolina News 46, which featured an in-depth look at the company's newest adventure, but also spotlighted the success and expansion of KOMA Unwind. The news segment aired Thursday night, March 27, locally.
BeBevCo continues to reap the benefits from their selective feature in February's edition of The Oprah Magazine. As of Tuesday morning, The Huffington Post posted an online feature on "3 Relaxation Drinks That Actually Live Up To The Hype", utilizing the content from February's "O" edition.
"The feedback from our announcement regarding Cheech and Chong's Nice Dreams Relaxation Ice Cream has been overwhelmingly positive and that has been reflected in the media requests," said Weber. "We are appreciative of Kyle Curry of FOX to come down to our headquarters and spend several hours with us, learning about the company, our brands and our future.
"We also continue to be humbled by the effects of the KOMA Unwind brand being featured in various outlets, thanks to The Oprah Magazine. This isn't about us. We've always said that. It's about putting a product on the market that not only tastes great, but also works to relax consumers as advertised. We've come a long way so far, but we know that with the support of the consumers, media, retailers and distributors, the sky is the limit."
Several other executive and distribution announcements related to RSI will be made in the near future.
