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Thursday, 03/02/2006 10:13:14 AM

Thursday, March 02, 2006 10:13:14 AM

Post# of 2724
Easier reading version from the company.

Pet Ecology Brands, Inc. PECB -- www.petecology.com -- announced today that it has executed distributorship agreements with Dogtown USA and Veterinary Resource Group. These new agreements will accelerate Pet Ecology's market penetration, with its unique products such as Scientific Professional Cat Liter and K-9 Fat Free Dog Treats being available to consumers through hundreds of new retail outlets and veterinary clinics. The execution of these agreements expands Pet Ecology's marketing and distribution system to 13 distributors in the U.S. and Canada, which now exposes the Company's products to over 14,0000 pet professional outlets.

The first agreement was executed with Dogtown USA based in Delaware. The distributor, with over 20 years of operations, provides full support to its retailers and will now be supplying Pet Ecology's products to over 200 specialty retailers in the Delaware area.

The second agreement was executed with Veterinary Resource Group, which is located in the state of Washington and provides veterinary supplies to over 200 professional veterinary clinics and hospitals in its market area. The Company will now be offering Pet Ecology's products to its entire veterinary clinic customer base.

While the Company continues its successful expansion in the domestic market, the international markets are heating up and sizable orders have been received from distributors throughout Canada. These orders include K-9 Fat Free Dog Treats, as well as Scientific Professional Cat Liter in both the three-pound and twenty pound bag. These results indicate that Pet Ecology's products are being well received by pet owners and professionals in both the domestic and international markets.

Deborah Wadsworth Evans, Director of Marketing for Pet Ecology stated, "We are extremely pleased with the addition of these new distributors, and we are looking forward to a long relationship with both." Ms. Evans continued, "At the Midwest Veterinary Conference this past weekend in Columbus, Ohio, the reception from the veterinarians was exceptionally positive for our products and resulted in numerous new orders of both the Scientific Professional Cat Liter and K-9 Fat Free Dog Treats. The potential of distribution of our products through veterinarian outlets is proving to be much more significant than originally anticipated by the Company. The additional repeat orders from our distributors in Canada are also exciting, since they prove the international appeal of the Company's products. We are in the final stages of negotiations with a major distributor in Asia, which we expect to finalize in the near future. Upon successful conclusion of these negotiations, we expect our current product lines, with the additional five new products and product extensions which we will offer in 2006, to be offered internationally in Canada, Europe and throughout Asia. Our international expansion is occurring at a much more rapid pace than originally anticipated which should result in substantially accelerated gross and net income in 2006 for the Company."



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