Telewest Broadband has launched a 2Mb home internet service, following trials with 1,500 of its Blueyonder broadband customers.
The new service costs £50 per month when taken with a Telewest Broadband phone line, or £54.99 a month when taken on its own.
According to Telewest, 85 per cent of its 2Mb triallists said the service had "met or exceeded their expectations".
Chad Raube, director of internet services at Telewest Broadband, said: "High-speed surfing is like all good things in life - once you've had a taste you want more. While BT and other major ADSL providers offer a one-size-fits-all service, we recognise people have different needs and provide a menu of cable services to suit."
Existing Blueyonder broadband customers can upgrade their connection for free through the self-care pages of the Blueyonder website. For new customers, there is a one-off installation charge of £50 or £75 if you require a Network Interface Card.
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