Thursday, March 20, 2014 8:27:41 AM
Interesting that revenues are down due to increase in the rental business. Some of their biggest customers for the Echoscope are the subsea equipment rental companies, such as Seatronics and Ashtead. You would hope if more customers wanted to rent the equipment the company would sell more units to the rental companies.
I believe the rental companies, although viewing it as a great product fear that compared to other technologies it is very efficient and therefore the rental periods are shorter and the ROI is therefore more difficult. Opinions?
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