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Monday, March 17, 2014 5:36:21 PM
But the other thing that's happening is, especially with independents is they will now take their content off this site and they will blog it. So, it will show up in Twitter, it will show up in their Facebook, anywhere that they are out marketing their system. They are building awareness for our system. So, what its doing is its driving demand for both the labels to use the system and to pay us, but it's also creating demand for recipients to log into their Play MPE account to get the latest music. It's also going to drive usage in another way, and that's if I see a song come through the Play It , the daily site, and I didn't receive it on my Play MPE account, I now have a way to contact the record label, and say hey, how come you didn't send that to me. And every time they add a new recipient, that's another $0.50 in revenue for us
I think "recipient" equates to "sends"
from DSNY's website
A release can be a single, a bundle, an album, a box set or a video. As an example, an album release with ten songs sent to 500 recipients would be 500 sends and 5,000 deliveries.
But hard to really know without seeing the license agreements
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