High Performance Beverages Comp. (TBEV)

[Sharktnk]

It's really sad considering how good the product is!

Yeah ... That's what's so perplexing about it.

On the one hand you got a great product and decent endorsers all lined up.

On the other ... all the trappings of just another stinky.

I guess if the product was crap it might be more logical.

You always need a good story down here to move shares but ...

Changing gears ...

Many years back I had signed on to a marketing research group. They would call you up occasionally to check out new products, get your opinion\feedback and pay you a few bucks for the trouble. It was pretty neat.

Why couldn't they do something similar with their beverage? I am under the impression that companies doing this would take the results and use that to help generate financing if not just to see what interest was out there.