As Seen On TV, Inc. (fka ASTV)

[srm4u]

TV Goods and live shopping. We've continued to build upon our superior relationships with live shopping organizations such as QVC, HSN, and ShopNBC, both in the US and abroad. Live shopping attracts consumers as well as product owners and celebrities eager to join in on the selling fun. Recently, our product line TRUHair was a featured sellout on QVC Italy. Live shopping is truly changing the way consumers seek and buy products worldwide. In essence, it has become entertainment commerce. Our past success and our experienced team provide an increasing number of opportunities in this channel. There is a natural flow of partners seeking to work with TV Goods, our live shopping division, and this has become more pronounced as Reality TV has spawned a vast number of celebrities and their agents from that genre looking to monetize their fame. TV Goods has a track record of success here and we will build on it.

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