Tuesday, February 18, 2014 12:15:59 PM
The new investment will provide interim working capital, while enabling KonaRed to expand its marketing and sales strategies and activities. A more detailed description of this investment is set forth in KonaRed's Current Report on Form 8-K which will be filed with the SEC in the requisite time frame.
$KRED In collaboration with Isle Ice Cream, a leading homespun manufacturer of a full line of ice creams and sorbets, the Company has created a KonaRed Sorbet product. Isle Ice Cream is a well-known brand in the islands, enjoying widespread retail positioning in the grocery, hospitality and convenience arenas. KonaRed will receive licensing income from the joint venture equal to a 50% gross profit split.
$KRED During the 4th quarter of 2013, KonaRed added three new locations, as its total surpassed 540 retail locations. Additionally, its KonaRed Hawaiian coffee fruit powder continued to be used as a branded ingredient in all 32 Jamba Juice locations in Hawaii.
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