Now with your beautiful explanation' of the "Diversity" of these neighborhoods' please go on and tell everyone the Logic of using "NASCAR" marketing and how many of these "ethnic and diverse" groups actually follow NASCAR? You see (or maybe you can't) this whole BBDA scheme was nothing more than a vehicle (no pun intended) to allow BW to support "his" personal hobby! Consider that it will NEVER matter if Koma Unwind becomes a huge success or not because, as some have been warning, BBDA shareholders DO NOT "own" it (i.e. the brand)!!! It is in "private" hands of which BW and DR own it! BBDA only markets and sells it like any other distributor. Have any of you asked BW or demanded, in a shareholders' meeting, to have BBDA own the brand Koma Unwind or have him and DR sell it to BBDA outright??? This is where many will have a case against BW because if most of you longs bought in thinking you owned the brand when in fact you don't then at the very least the company (BBDA) should ALWAYS put a disclaimer in ALL their PRs that BBDA, "is ONLY the marketer and distributor of Koma Unwind and NOT the owner of the brand". BW "stumbled" upon Koma after their other brands like Potencia, Piranha Water, etc...never took hold. But ONE thing was constant and that was the Nascar thing. Do you remember the Potencia Nascar sponsorships? That drink was targeted towards the Hispanic market...did anyone bother to ask, "what % of Nascar followers are Hispanics?". Made no sense then and makes no sense today (Nascar= High Speed, Energy, adrenaline,etc...and Koma Unwind helps you "sleep"???)! Now we get to the last point of the day (one post a day only), for all of you who have been following DEWM, keep this in mind: Even though their signature product currently sells less than Koma, there is ONE big difference between these two companies. DEWM's financials ARE audited and so their numbers are VERIFIABLE!! And in regards to trying to play off DEWM's playbook of using MMJ as a P&D scheme keep this in mind- BW shot himself in the foot (more like BBDA shareholders) when "HE" decided to make NASCAR the signature piece of the marketing strategy because WHO in their right mind would associate MMJ and high speed race car driving? Makes less sense than "Relaxation drinks and driving"! Do you think Nascar will take kindly to being associated with a company promoting some scheme of using MMJ in their products? I think most of you have come to the same logical conclusion that BBDA will NEVER amount to anything significant so long as BW is the CEO and/or has any major role in the company! Please sticky this in case its deleted...
