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Re: A deleted message

Monday, 02/03/2014 2:42:51 PM

Monday, February 03, 2014 2:42:51 PM

Post# of 121643
Your point is valid in the right situation, but doesn't apply to this situation.

Walgreens would indeed accelerate a product onto their site if they felt the product would be a highly popular and profitable top seller. Not the case here. They probably get thousands of requests to stock products, and only a fraction of 1% would qualify as "super-profit-opportunity" from Walgreens' point of view.

The less enticing the profit opportunity for Walgreens, the longer the process will take, and the more likely they'll be filtered out and never be stocked at all. Just getting stocked at all is a big victory for a small company like MDIN.

It's like candidates for a hot job opening. A well-connected, super-experienced, superstar candidate will get an interview or even job offer right away. The vast majority have to go through HR and many levels of filters over many weeks to even land an interview.

Or perhaps, it's like a super-hot woman having to filter out lots of guys asking her out, but when a super-handsome celebrity dude comes along, he gets her attention right away.

So, the question is, what's the TYPICAL time it takes for an AVERAGE product to jump through Walgreens filters and hoops to separate itself from the crowd and get on the shelves?