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Tuesday, January 28, 2014 9:01:02 AM
Infinite Group, a provider of information technology (IT) service and support, reports that it in alignment with its broader commitment to business expansion in 2014, it has hired a public relations firm and an investor relations firm to raise its company profile in the business and investor communities.
Infinite Group designs and implements IT solutions for a range of clients, including state and federal government agencies, small businesses with a few computers, to large enterprises with thousands of computers. As the IT service and support model shifts from capital expenditures to outsourcing, Infinite Group is taking measures to capitalize on this market potential.
Lionheart Communications, an agency focused on business to business, product- or service-based marketing communications, with a specialization in the audio/visual and computer industries, will head up Infinite Group’s strategic marketing communications and public relations outreach for 2014.
“We want to increase our presence in the small-to-medium sized business, government and enterprise IT marketplace, and adding a public relations element is a vital part of that plan. Lionheart has a lot of experience in the high-tech arena, and I’m confident they will add strategic vision and dynamic execution to our marketing programs,” Jim Villa, president and CEO of Infinite Group stated in the news release.
On the investment relations side, Infinite Group has retained the services of DreamTeamGroup (DTG) to increase exposure and reach in the investment community by leveraging very different, but complementary marketing avenues into one dynamic approach in its investor relations services. This interlocking strategy will engage many different types of investors with compelling content about Infinite Group’s and its industries.
DTG will provide investment relation services as well as strategize and manage Infinite Group’s social media presence.
“Infinite Group is committing its resources to expand in 2014,” said Villa. “You’re going to hear a lot about us in the coming year.”
For more information, visit http://www.igius.com
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