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Friday, January 24, 2014 2:46:24 PM
Re: Advertising. We expect to start running 10's of thousands of impressions per month of our commercial on streamingmedia.com. We're just dotting the i's on the agreement.
Re: Google ad: We'll experiment with a few variations to see what gets the most clicks, but we find people are looking for "easy" over "cheap".
Putting ... at the end of an ad seems to increase clickthrough. I saw that tip on a google ad optimization site.
We were able to usually get Google to put our phone number, etc. in the ad as we applied through their local business program to have our address registered. They do that for free.
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