Personally I think it looks fantastic. Its a real company, with a real product in stores that I've personally bought & liked. In Pennyland its hard to get much better than that.
Is it difficult breaking into the energy drink market? Of course it is but with Warner Bros backing in certain ways & already on store shelves, HJOE is looking better & better by the day.
At least its real & management is hard working & honest, trying to get the brand out there. That's more than I can say about 99% of the other tickers down here.
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