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Re: Phil2010 post# 6732

Tuesday, 12/17/2013 7:17:54 AM

Tuesday, December 17, 2013 7:17:54 AM

Post# of 15276
Certainly...Facebook video ads would be in DSNY sweetspot... but I do not believe anyone can jump to the conclusion that they are testing or using Clipstream based upon the statement:

"In August, the Journal reported Facebook software engineers improved the back-end technology to speed up ads."

Facebook software engineers would not be "improving" DSNY's technology...therefore they have their own solution ... for now.

It is unfortunate that Clipstream was not rolled out before Facebook software engineers "found" their solution to improve the back-end technology to speed up ads...they could have found Clipstream instead!

And this is a perfect example as to why you cannot drag your feet in technology development...someone is always going to be there looking to fill the gap and be first mover before you.

Perhaps Clipstream will ultimately turn out to be a better mouse-trap for them.
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