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Sunday, 12/01/2013 8:17:29 PM

Sunday, December 01, 2013 8:17:29 PM

Post# of 49370
There are 24 in a box a case is two 12 packs, the average stores sell 24 to 36 per store, its not energy its hangover and when its in thousand and thousands of stores and the company is funded its a huge category the key is capital they have been under capitalized from the start. I was in New Orleans over the weekend and spoke to the manager of Walgreen in the FQ they are averaging 25 to 30 cases per month per store. They have a huge wall placement by the registers they have end caps first time I have seen these displays the are new i like them. It's New Orleans so its like huge numbers but the key with this like Vegas is thousand buy the product and are exposed to the brand. They where in lots of the shop in the FQ we saw them in I would say 15 to 20 stores we went in just around Canal and Royal & Bourbon Street. They have same kind of placements in Vegas very high profile placement in massive tourist drinking area and hotel placements. This helps the brand as its seen by thousands daily even those who don't purchase see the product. The key is the company raising money. I also believe will see brand extensions and investment in 2014.

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