Apple Inc (AAPL)

[Altaire4_2dot0]

Perceptions in the market

I've learned along time ago not to get emotionally attached to any particular stock or company. I still believe that Apple has alot of potential upside in the long run but if your dealing with short term risk then watch out, the current market has the potential of getting pretty ugly very quickly in the short term. The equity market is psychologically driven and not as closely related to true economic realties until overwheming evidence changes the markets perception on a stock or an economic trend. Apple has lots of positive mindshare and this perception gives it an edge. The old joke about Jobs Reality Distortion field is really the publics perception of what AAPL is all about and what it is worth. Example: When this board was discussing BRST positive posts helped to drive it up and negative posts helped to lower its value. The whole market is driven this way to some extent.

Best Always,

-Alt