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Thursday, 10/17/2013 3:02:54 PM

Thursday, October 17, 2013 3:02:54 PM

Post# of 87250
Big marketing push according to Bloomberg/Businessweek

"Nightclub Push
Victory Electronic Cigarettes Corp. (ECIG:US), run by the same marketing executive who helped build InBev NV into a dominant brewer, is handing out 1 million e-cigarettes starting this month at events in 50 U.S. cities. There will be a traveling van and tents at Nascar races, said Chief Executive Officer Brent Willis, who was once the president of InBev’s Asia-Pacific operations and helped introduce the Kraft brand to China."

http://www.businessweek.com/news/2013-10-16/e-cigarette-marketing-seen-threatened-under-fda-scrutiny-health

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