Apple Inc (AAPL)

[ASimEE]

Apple is losing market share, but who cares? People don't understand that losing market share (in percent terms) does not mean Apple is selling less phones.

Example with easy numbers:

100 smart phones sold this year, 10 of them are iPhones.
Apple's market share? 10%

200 smart phones sold next year, 15 of them are iPhones.
Apple's market share? 7.5%

So, Apple's market share went down, BUT... Apple increased its phone sales by 50% YoY. Only idiots and spinsters would try and tell you that's a bad thing.

Bottom line is Apple continues to increase its customer base in real number of phones sold, even while the competition floods the market with cheap crap that has only a fraction of the profit margin of an iPhone.