Dynamic – Websites are a constantly evolving representation of an organization and because of that needs to be built in a platform that allows for dynamic development and enrichment Interactive – Each organization needs to create and engage with its customers in the way that the customer has grown accustomed and therefore needs a site that is interactive and engaging Mobile-friendly – Mobile and Web will become one over time and the websites of the future (and of today) are being built with Responsive Design strategies that make them friendly and usable across all platforms Conversion-focused – as 70% of the buying process happens before a company meets the customer, it is critical that websites are built with conversion in mind. The TPN platform is focused on driving “Top of the Funnel” activity and driving conversions to fuel lead generation and commerce SEO Optimized website – SEO Optimization is an ongoing effort that can accomplished most effectively with the TPN platform that affords flexibility and engagement
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