The first video is for advertisers and ad agencies, and will focus specifically on the benefits for advertisers and partners. The first video will be shown privately in confidence to advertisers, ad agencies, and news journalists.
The second video is a product demonstration video that will be distributed to the media and published widely.
The production company will work at top speed to produce both videos.
Thank you for your comment, Richard.
Best,
WM
P.S. For everyone's reference, the three phases of standard video production are:
1) Pre-Production/Development 2) Production 3) Post-Production
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