Saturday, August 03, 2013 1:36:02 AM
I'm not sure if you saw it, but Fill 2 Pure International, Inc was formed as a separate subsidiary in April of this year:
I'm pretty sure this is to sell through the retail companies as "Fill 2 Pure" and not as Seychelle, the point being that the big retailers can choose how they want to sell and market the products. Here is another quote from the 10-K.
So basically tailoring their distribution for the big retailers that are going to bring the big bucks moving forward. Cool stuff.
Also, hit a new 52 week high today. Thumbs up all around.
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