Thursday, June 06, 2013 7:00:15 PM
I've been seeing the same thing. My surprise was over the last couple of weeks, as I've watched VivaVuva surge pass the combined stats for BasicallyCotton and FashionDollarStore, in its first month since the soft launch.
Since VivaVuva was announced May 8th, BC and FDS haven't been high enough for US ranks, and their 3-month world ranks have been 3520k-3602k for BC and 3030-3839 for FDS.
Their reach has been stagnant around 1.5 for BC and 1.8 for FDS (in 100,000ths of a %). Pageviews, in millionths of %, stagnant around 2 for BC and 1 for FDS. Here's what VivaVuva has done for those same categories:
Date, WorldRank, USRank, Reach, Pageview%
May 22, 2340 k, 179 k, 3.1, 2.2
May 25, 2019 k, 153 k, 3.7, 2.5
May 27, 1840 k, 137 k, 4.3, 2.7
May 28, 1705 k, 125 k, 4.7, 3.0
May 29, 1661 k, 127 k, 4.9, 3.0
May 30, 1608 k, 121 k, 4.9, 3.3
May 31, 1536 k, 114 k, 5.2, 3.6
Jun 01, 1548 k, 117 k, 5.2, 3.6
Jun 03, 1444 k, 114 k, 5.5, 4.1
Jun 04, 1397 k, 112 k, 5.7, 4.3
Jun 05, 1305 k, 103 k, 6.0, 5.3
I've rounded rankings to the nearest thousands, and again, reach is in 100,000ths of a % and pageview is in millionths of a %.
By comparison, at this time last year, on June 6th, 2012, WorldOfLeggings.com, just over 2 months after full launch, had a 1-month US rank of 72 k, VVVV hasn't even been fully set up and launched, and it's already closing in on that, just one month after being announced, also with no brick and mortar stores of the same name to help with its launch.
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