It simple if you know anything about the beverage world this is the slow time after the holidays this is when all the shows happen and that why the choose to move, this is the slowest time and when if you a brand your going to do the repackage etc. This make perfect since to me. Lets look at the next quarter that is coming going into summer it will be big and the next bigger going into fall. I know the beverage business and I can tell you what happened.
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