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Re: plfminthemiddle post# 426

Friday, 05/31/2013 11:23:51 AM

Friday, May 31, 2013 11:23:51 AM

Post# of 448
another great message from sobeit

Actually Videology and Blinkx are complementary and do not compete directly in the same space. They would actually work very well together for a company using the Blinkx API to also feed into Viseology.

Simple view of Blinkx.

You want to set up a website showing videos, either your own or videos that you find on the internet. You can either develop it from scratch or you can build the website with all your personal gubbins which is specific to you and then you add into the code a Blinkx API which allows you ask Blinkx to get you certain videos from the internet or to manage your own videos which Blinkx displays for you and you put advertisements against those videos to generate revenue.

The advertisements you put against the videos can either be your own or can be drawn from Blinkx' Burst or PVMG or from any other agency. All you agree to do, is to share the advertising revenue with Blinkx for the use of the API.

If you want Videology to manage the advertisements and to work out the profile of who to put the videos to, you can, or you can allow the Blinkx profiling to do it for you but you still share the revenue.

All the time, this appears seamlessly as your website. The fact that Blinkx is under the lids is totally transparent.

The big move recently by Blinkx is into the mobile market. They have their own app for showing videos and advertisements but they have just announced that they are in bed with Intel and Samsung with Tizen, a competitive operating system to Android, Windows 8, etc.

The difference between Android and Tizen is that Android is a version of Linux that has been hijacked by Google. Tizen will be an unencumbered version of Linux with the blessing of the Linux Foundation and will therefore be far more acceptable to the mobile community because it will not have a Google badge on it.

On Tizen, there will be a Blinkx app but there will also be a Blinkx Tizen API to allow other Tizen developers or app developers to develop their own video sites exactly along the way they have done above using Blinkx but for non-mobile devices.

That is a big deal.

Remember, Google became Google for one reason only. It was not the best internet search provider when it started but its great trick was to give internet developers an API which allowed those developers to put a search bar on their websites without having to write a search engine of their own.

That facility, which you see in so many websites, still makes money for Google but it is "text search". What Blinkx has done is made the same facility available to all sites who want video search. The only deal is that the website shares its advertising revenue with Blinkx when a relevant advertisement is shown alongside the video that Blinkx has found and brought back.

That is why there is no conflict with Videology; they are complementary.
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