Shorts can hurt a company if they manage to depress the share price and the company has to issue more shares at lower prices to raise needed capital.
Since TEVE has been funded by Mr. Lenfest they've never had to go to the public to raise funds. If the shorts ( if any) if they hurt the company, helped Mr. L to the same degree. That would mean the Mr. L. hurt the company. I don't think he'd want to do that to the company he fully controls and owns 93% of.
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