(WinDVD) to target the OEM market
Divx Networks is pushing their codec to the general consumer market, in order to make it an accepted standard. Divx alredy is a very popular video compression format, but hasn't received much recognition from the major players of the PC-industry.
InterVideo and DivXNetworks Expand Comprehensive Licensing Agreement to Target Global PC OEM Market
Partnership Will Enable Large OEMs to Bundle InterVideo Software Tools Powered by DivX Technology
FREMONT, Calif.--March 19, 2003--DivXNetworks, Inc., the company that created the revolutionary patent-pending DivX® video compression technology, and InterVideo, a leading provider of DVD software, today announced an expansion of their existing licensing agreement to distribute DivX-powered InterVideo software products directly to hardware OEMs, including manufacturers of PCs, video cards, camcorders, disk drives and consumer electronics products.
Last year, InterVideo licensed the leading DivX video technology for use in its award-winning suite of retail video software products, including WinDVD, WinDVR, and WinProducer. The new agreement will enable major OEMs to bundle DivX-enabled InterVideo software directly with their hardware products. DivX video compression technology is a hugely popular video encoder / decoder that offers DVD-quality video at sizes 7-10 times smaller than MPEG-2 and ranks among the world's most popular video technologies, with over 75 million downloads and an average of over 2 million downloads per month.
InterVideo software is bundled by eight of the top ten PC makers in the world and over 150 other companies including Acer, Dell, Intel, Gateway, Fujitsu, HP, IBM, NEC, Toshiba and others. DivXNetworks and InterVideo will work together to market DivX-licensed software products to InterVideo's influential OEM customer base.
