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Friday, February 22, 2013 3:11:05 PM
this from an e-mail I just sent my cousin
Couple of reasons I remain interested and optimistic about this stock even though I am way under water.
(1) Money flow - Over 100 million shares traded daily for like 8 straight days translates to over $1 million dollars a day in stock purchases. Many trades are for $30,000 to $50,000 each. Occasionally $100,000. These are single trades. (I have Level II which details all trades by # of shares and $ amount.) This indicates to me that big players are involved. Stoners who think it is cool don't drop $20-30 grand a trade.
(2) They are the only publicly traded MJ stock that is a franchise format. This is huge in my opinion. Franchises work best when the process of setting up the business is complex and the franchisor has the answers. Franchising also allows for very rapid expansion. Much more so than opening company stores. You can do both simultaneously. Note that most fast food operations are franchised. Allows you to establish hard rules for consistency of product and buying experience. This helps to establish the "Brand", which is extremely important going forward. I never thought the big Pizza chains could compete with the local guys; but they have. Also allows bulk purchasing that gives the franchise the lower price than the mom and pop.
(3) I do not see a far left Democrat president (that would be Mr. Obama) going Frank Rizzo on a large part of his constituency. The Fed's will let the legal MJ phenomenon grow (so to speak).
(4) The tide of investor interest is definitely with the MJ stocks. It is becoming cool. A counter culture move that a former long haired hippie freak who is now underground in a cubicle, working for a Fortune 500 company, can make. A way to "let your freak flag fly!"
(5) Real solid news makes these stocks jump significantly.
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